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July 14, 2026 · 2 min read
How We Decide What Goes on the Coming Soon List
The Coming Soon section of the marketplace lists products we're planning to build — categories we don't serve yet, and a few extensions of categories we're already strong in. It would be easy to treat that list as a purely internal roadmap decision, but that's specifically not how we wanted it to work.
Every product on the Coming Soon list can be requested by anyone browsing the marketplace, and that request count is a real input into what actually gets prioritized — not a suggestion box that quietly goes nowhere while decisions get made separately behind it. If a planned product gets far more requests than another, that's a genuine signal, and it moves the needle on sequencing.
This doesn't mean the list is a pure popularity contest — technical complexity, how well a new product fits our existing infrastructure, and genuine market gaps we can see even before demand shows up all factor in too. But request counts are never just decoration. They're one of the real inputs, alongside everything else, into a decision that used to be made without that visibility at all.
If there's a category or a specific tool you need that isn't in the marketplace or on the Coming Soon list yet, the most useful thing you can do is request what's already listed if it's close, or reach out directly if it isn't listed at all. Both actually shape what gets built.
Every product on the Coming Soon list can be requested by anyone browsing the marketplace, and that request count is a real input into what actually gets prioritized — not a suggestion box that quietly goes nowhere while decisions get made separately behind it. If a planned product gets far more requests than another, that's a genuine signal, and it moves the needle on sequencing.
This doesn't mean the list is a pure popularity contest — technical complexity, how well a new product fits our existing infrastructure, and genuine market gaps we can see even before demand shows up all factor in too. But request counts are never just decoration. They're one of the real inputs, alongside everything else, into a decision that used to be made without that visibility at all.
If there's a category or a specific tool you need that isn't in the marketplace or on the Coming Soon list yet, the most useful thing you can do is request what's already listed if it's close, or reach out directly if it isn't listed at all. Both actually shape what gets built.
#coming-soon
#roadmap
#product